Data can be put to work in many contexts, providing multiple reads for businesses.However, with increasing data sources and use-cases, comes the problem of handling data complexity. Businesses are no longer dealing with a finite number of tech systems. On…
“Customer Success is just another bu…
First things first.. let’s do t…
Media attention for Amazon compared to other American corporate greats (Andrew Carnegie in Steel, Rockerfeller in oil & electrification, Gates in computer operating systems), is formidable. The company is much written about, debated, discussed and admired/ criticized globally. Considering its…
Over the past few decades, the way organizations collect,manage and mine data has changed rapidly. The 90’s Customer Relationship Management (CRM) systems gave way to the 2000’s Data Management Platforms, which are now jostling with CDPs, for businesses’ attention. The…
Despite being a young, 4-year old car…
Inching towards our 3-year mark this year, we decided to spell out our distinct identity. Thus began our journey of designing ThinkBumblebee’s office space. As well-followed designer, illustrator, and author Frank Chimero puts it — “People ignore Design that ignores People”. Thus,…
Facebook recently relaunched …
What’s so challenging about hyper-local ecomm businesses? Let’s take grocery brands, for instance. Customers transact frequently, a typical cart is likely to contain perishables, per-unit product-value is small. For brands dealing in cold-chain dependent products like milk, meat etc., supply…
OTT industry is aflush with subscriber-related data As the India OTT war hots up, various perspectives are emerging, about subscriber behaviour data. One narrative centres around using such data to better understand viewer preferences and pre-empt their future content choices. It…